Vol. 4 (2022): 3rd International Conference on Business Management, Humanities and Education Engineering (BMHEE 2022)

View Vol. 4 (2022): 3rd International Conference on Business Management, Humanities and Education Engineering (BMHEE 2022)

September 17-18, 2022 | Copenhagen, Denmark

Editors: Hilary Zephaniah, Shihong Zhang

ISBN: 978-1-62437-564-4

Published: 17-11-2022

Preface

  • Preface: 3rd International Conference on Business Management, Humanities and Education Engineering (BMHEE 2022)

    Hilary Zephaniah, Shihong Zhang
    I
    DOI: https://doi.org/10.54097/ehss.v4i.2410

Articles

  • National Image Construction in Gogol and Lu Xun’s Literary Creation from the Perspective of Imagology

    Yitong Yan
    1-6
    DOI: https://doi.org/10.54097/ehss.v4i.2713

  • A Comprehensive Analysis of the Factors Influencing Regional Wage Level Differences in China

    Yuming Li
    7-14
    DOI: https://doi.org/10.54097/ehss.v4i.2714

  • Mandarin as the First Language Causes Negative Transfer in English Writing to Non-English Major College Students

    Nuo Xu
    15-20
    DOI: https://doi.org/10.54097/ehss.v4i.2715

  • Research on the Construction of Aviation Materials Industry College under the Background of New Engineering

    Zhao Li, Na Lu, Yuanyuan Lu, Jing Cao, Wei Hou
    21-23
    DOI: https://doi.org/10.54097/ehss.v4i.2716

  • Problems and Countermeasures of Postgraduate Academic Exchange Activities

    Jing Xie, Zhengchen Zhang, Yang Gao, Haozhe Ma, Shixu Song
    24-33
    DOI: https://doi.org/10.54097/ehss.v4i.2717

  • A Literature Review of High Performance Human Resource Practices

    Qiange Sheng
    34-44
    DOI: https://doi.org/10.54097/ehss.v4i.2718

  • A study on the difference of the time and problems faced by the migrant population in the perspective of urban migration

    Xiangyi Yuan
    45-51
    DOI: https://doi.org/10.54097/ehss.v4i.2719

  • Analysis of the transmission of international breaking news on social media platforms from the perspective of Tipping point Theory -- Taking the assassination of former Japanese Prime Minister Shinzo Abe as an example

    Hanyu Qi
    52-60
    DOI: https://doi.org/10.54097/ehss.v4i.2722

  • John Singer's Comedic Drama and Western Culture

    Qianqian Ma
    61-63
    DOI: https://doi.org/10.54097/ehss.v4i.2723

  • The Role of Teacher Feedback and Peer Feedback on the Promotion of High School Continuous Writing

    Fang Xia
    64-69
    DOI: https://doi.org/10.54097/ehss.v4i.2724

  • A Review of the Research on the Mechanism of Strategic Leadership at the Organizational Level

    Lingling Shao
    70-89
    DOI: https://doi.org/10.54097/ehss.v4i.2725

  • An Analysis of Brand Spokesperson Models

    Niandi Liu
    90-95
    DOI: https://doi.org/10.54097/ehss.v4i.2727

  • Quality Evaluation of Medical Insurance Management in Public Hospital – The Case of a Hospital in Hebei Province, China

    Cuicui Ping, Orlina Ursula D. Regua
    96-100
    DOI: https://doi.org/10.54097/ehss.v4i.2728

  • The Opposition and Continuation Between Life and Death ——A Preliminary Analysis of and

    Tianyi Chen
    101-104
    DOI: https://doi.org/10.54097/ehss.v4i.2729

  • Research and Optimization of Higher Education Based on Fuzzy Evaluation

    Siyuan Zhang, Yiyi Zhao, Ziyang Zhang, Qingchen Zhang, Ruofei Zhang
    105-112
    DOI: https://doi.org/10.54097/ehss.v4i.2730

  • A Case study on economic development and traditional culture protection: Taking the Oroqen as an example

    Jingtong Dou, Yimin Han, Guijun Duan
    113-120
    DOI: https://doi.org/10.54097/ehss.v4i.2731

  • The evolution and development of pop art in the visual field of digital art design

    Hailong Gai, Yajuan Lu, Yajun Guo
    121-124
    DOI: https://doi.org/10.54097/ehss.v4i.2732

  • Analysis of Blank ME Brand Marketing Strategy

    Mingjie Tang
    125-129
    DOI: https://doi.org/10.54097/ehss.v4i.2733

  • Analysis of Online Rumors during Covid-19 Pandemic

    Muting Cui
    130-135
    DOI: https://doi.org/10.54097/ehss.v4i.2734

  • The Impact of Fan Culture on China’s Film Industry

    Qingting Yang
    136-140
    DOI: https://doi.org/10.54097/ehss.v4i.2735

  • Inspiration from the Development of Japanese Magical Girl Animation

    Wenxin Zhang
    141-148
    DOI: https://doi.org/10.54097/ehss.v4i.2738

  • Online Dating Scam Victims Psychological Impact Analysis

    Chenyang Wang
    149-154
    DOI: https://doi.org/10.54097/ehss.v4i.2740

  • The Influence of Social Platform Privacy on Self-Construction and Public Opinion Tendency -- Sina Weibo and WeChat as Examples

    Siyuan Zhou
    155-161
    DOI: https://doi.org/10.54097/ehss.v4i.2741

  • Experience and Policy Analysis of Singapore's Talent Construction

    Yicen Liu
    162-170
    DOI: https://doi.org/10.54097/ehss.v4i.2742

  • Discussion on the mode and path of cultivating innovative talents in pharmaceutical industry

    Chen Qun, Wang Jie, Yang Yue, Daojun Lv
    171-174
    DOI: https://doi.org/10.54097/ehss.v4i.2758

  • Study on Improving Medical Waste Disposal Charges in the Context of the COVID-19 Pandemic

    Minqi Lin
    175-182
    DOI: https://doi.org/10.54097/ehss.v4i.2759

  • The Inferior Position of Female Soccer Sports Comparison Between Female Soccer and Male Soccer

    Ruikang Li
    183-187
    DOI: https://doi.org/10.54097/ehss.v4i.2760

  • Hotspot Mining in the Field of Library and Information Science

    Cheng Huang
    188-192
    DOI: https://doi.org/10.54097/ehss.v4i.2762

  • Current Situation and Hotspot Analysis of Blended Teaching based on Bibliometrics

    Yuqian Xue
    193-198
    DOI: https://doi.org/10.54097/ehss.v4i.2764

  • Analysis and Visualization of Streaming Media Platforms Based on the R Language——Take Netflix as An Example

    Xiaoshi Gong
    199-202
    DOI: https://doi.org/10.54097/ehss.v4i.2766

  • Analysis of album comments based on NetEase Cloud Music

    Dongfang Wang, Cheng Huang
    203-208
    DOI: https://doi.org/10.54097/ehss.v4i.2767

  • Research on User Knowledge Exchange based on Virtual Academic Community : Taking Zhihu for Example

    Shuwen Lv
    209-215
    DOI: https://doi.org/10.54097/ehss.v4i.2768

  • Research on the problem of comprehensive evaluation

    Zhongxiang Chen, Huixiu Zhao
    216-220
    DOI: https://doi.org/10.54097/ehss.v4i.2769

  • International Business Strategy of fast fashion Brands (On the example of Zara)

    Taoqi Zhu
    221-227
    DOI: https://doi.org/10.54097/ehss.v4i.2770

  • Research on the Relevant Matching Method of Internet MediaInformation-Stock Assets Based on the Combination of Literal and Semantic

    Xianzu Liu
    228-233
    DOI: https://doi.org/10.54097/ehss.v4i.2771

  • The Impact of Internet Development on Labor Mobility

    Sunan Ji
    234-245
    DOI: https://doi.org/10.54097/ehss.v4i.2775

  • Innovation and dissemination of Henan TV's "Wonderful Tour" series in the context of new media

    Yilin Zhu
    246-250
    DOI: https://doi.org/10.54097/ehss.v4i.2778

  • The Application of modern multimedia Technology in English Teaching

    Lijia Tang
    251-259
    DOI: https://doi.org/10.54097/ehss.v4i.2781

  • A Review of Virtual Reality Technology in EFL Teaching

    Yujie Cai
    260-263
    DOI: https://doi.org/10.54097/ehss.v4i.2783

  • The Mechanisms of Spreading Marxist Theory in Yunnan in 1935

    Haoran Wang
    264-267
    DOI: https://doi.org/10.54097/ehss.v4i.2785

  • Study on College English Writing Based on Production-Oriented Approach

    Wei Zhang, Hongning Tian, Yenan Li
    268-271
    DOI: https://doi.org/10.54097/ehss.v4i.2786

  • The Connotation and Path Selection of Continuing Local Red Culture in Guangzhou's Universities, Middle Schools and Primary Schools

    Qiang Li
    272-275
    DOI: https://doi.org/10.54097/ehss.v4i.2787

  • China in the World Economic Landscape - The World Significance of China's Economic Development

    Junqi Ding
    276-282
    DOI: https://doi.org/10.54097/ehss.v4i.2854

  • Research on the impact of digital inclusive finance on the quality of life of residents

    Huiling Yin
    283-291
    DOI: https://doi.org/10.54097/ehss.v4i.2856

  • Research on Capital Operation Capability Evaluation of Energy State-owned Enterprises Based on Analytic Hierarchy Process

    Jianhui Liao, Hanxiong Xiao, Zuoming Liu
    292-295
    DOI: https://doi.org/10.54097/ehss.v4i.2857

  • Supply Chain Concentration and Green Innovation Activities of Enterprises——An Empirical Study Based on Panel Data of Chinese Listed Companies

    Yueling Rong
    296-311
    DOI: https://doi.org/10.54097/ehss.v4i.2858

  • Effectiveness of Enterprise Economic Management Based on Price Competition

    Ruiting Ou, Taisong Liu, Leyuan Zhao
    312-317
    DOI: https://doi.org/10.54097/ehss.v4i.2861

  • Construction of Student Cadres Competency Assessment System in Universities and Colleges Based on Structural Equation Model in the New Era of China

    Tianyi Sun, Guiping Liu, Xinru Li, Yigao Tang, Yijin Wang
    318-329
    DOI: https://doi.org/10.54097/ehss.v4i.2863