SHANG, Zilin. Analysis of Luckin Coffee Marketing Strategy Based on the 4P Theory. Highlights in Business, Economics and Management, [S. l.], v. 13, p. 106–112, 2023. DOI: 10.54097/hbem.v13i.8632. Disponível em: https://drpress.org/ojs/index.php/HBEM/article/view/8632. Acesso em: 6 jul. 2026.