ZHANG, Xuandi. Influencer Marketing: Assessing Effectiveness and Exploring Potential Drawbacks in Advertising Strategies. Highlights in Business, Economics and Management, [S. l.], v. 23, p. 171–179, 2023. DOI: 10.54097/t83twa35. Disponível em: https://drpress.org/ojs/index.php/HBEM/article/view/14870. Acesso em: 7 may. 2026.