SHI, Yufan; YAN, Yueling; YE, Jianing. Analysis On the Marketing Model of Mixue Ice Cream & Tea That Stands Out from The Saturated Market Based On 4P Marketing Theory. Highlights in Business, Economics and Management, [S. l.], v. 23, p. 565–570, 2023. DOI: 10.54097/tesvxx24. Disponível em: https://drpress.org/ojs/index.php/HBEM/article/view/16973. Acesso em: 19 may. 2026.