ZHANG, Jiayi. Research on the Promotion of Brand Value of Commercial Sports Brands Based on Marketing System -Take Under Armour as an Example. Highlights in Business, Economics and Management, [S. l.], v. 23, p. 821–831, 2023. DOI: 10.54097/90rdgf89. Disponível em: https://drpress.org/ojs/index.php/HBEM/article/view/17207. Acesso em: 26 aug. 2026.