GAO, Yiheng; WU, Shanmingyue. The Effect of Short Video Advertisements on Consumers’ Purchase Intention. Highlights in Business, Economics and Management, [S. l.], v. 30, p. 276–283, 2024. DOI: 10.54097/adda5k21. Disponível em: https://drpress.org/ojs/index.php/HBEM/article/view/19861. Acesso em: 17 sep. 2026.