LI, Minshan. Analysis Of Social Media Promotion and Marketing Strategies for Disney Movies: A Case Study on Zootopia & Frozen 2. Highlights in Business, Economics and Management, [S. l.], v. 41, p. 171–178, 2024. DOI: 10.54097/4ngbjg57. Disponível em: https://drpress.org/ojs/index.php/HBEM/article/view/25260. Acesso em: 31 jul. 2026.