DING, Yufei. An Analysis of the Effectiveness of Green Marketing Strategies in the NBA. Highlights in Business, Economics and Management, [S. l.], v. 41, p. 520–528, 2024. DOI: 10.54097/r4sdax16. Disponível em: https://drpress.org/ojs/index.php/HBEM/article/view/26259. Acesso em: 27 aug. 2026.