YANG, Mingzhuo. A Study on the Impact of Social Media Marketing on Consumer Purchasing Decisions — A Case Study of Douyin. Highlights in Business, Economics and Management, [S. l.], v. 45, p. 1032–1042, 2024. DOI: 10.54097/ptkmg377. Disponível em: https://drpress.org/ojs/index.php/HBEM/article/view/29317. Acesso em: 30 apr. 2026.