GONG, Hengrui; MA, Yueming; PENG, Jiehong. The Influence, Selection, and Management Strategies of AI Empowered Platform KOLs: A Case Study of Xiaohongshu. Highlights in Business, Economics and Management, [S. l.], v. 46, p. 6–12, 2024. DOI: 10.54097/9zhm4t11. Disponível em: https://drpress.org/ojs/index.php/HBEM/article/view/28125. Acesso em: 25 aug. 2026.