WEI, Yurui. Brand Construction and Promotion Strategy of Second-hand E-commerce Platform: An Example of Xianyu. Highlights in Business, Economics and Management, [S. l.], v. 46, p. 107–112, 2024. DOI: 10.54097/r0tjns34. Disponível em: https://drpress.org/ojs/index.php/HBEM/article/view/28154. Acesso em: 25 aug. 2026.