Tuhu Car Maintenance - The growth path of an automotive aftermarket leader

Authors

  • Xiancheng Hao

DOI:

https://doi.org/10.54097/ajmss.v2i1.5952

Keywords:

Automotive aftermarket, Tuhu car maintenance, Growth

Abstract

In 2011, when Tuhu Car Care was established, China began to have a professional "car care e-commerce platform". On 4 August 2020, the Hurun Research Institute released the Hurun Global Unicorn List 2020 and Tuhu was selected. So what is it that makes Tuhu survive in the fierce ten-year market competition? And what challenges will it face in the future?

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References

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Published

14-03-2023

Issue

Section

Articles

How to Cite

Hao, X. (2023). Tuhu Car Maintenance - The growth path of an automotive aftermarket leader. Academic Journal of Management and Social Sciences, 2(1), 64-67. https://doi.org/10.54097/ajmss.v2i1.5952