GENG, Xinyue. Research On Marketing Strategies of Fast-Food Industry in China: Comparative Analysis of Mcdonald’s And KFC. Academic Journal of Management and Social Sciences, [S. l.], v. 13, n. 3, p. 593–596, 2025. DOI: 10.54097/teaqz630. Disponível em: https://drpress.org/ojs/index.php/ajmss/article/view/32726. Acesso em: 16 jun. 2026.