Operation Management and Financial Analysis of a Sports Globalization App called Zhijing

Authors

  • Yuhong Pei
  • Diedie Li
  • Jiaoling Luo
  • Nana Kong
  • Deyu Li

DOI:

https://doi.org/10.54097/ajst.v1i2.307

Keywords:

Market positioning, Marketing mode, Financial analysis

Abstract

Our team plans to establish a technology company called Bengbu Zhuoran Technology Co., Ltd., which develops a sports globalization app called Zhijing. Firstly, this paper analyzes the main functions, product technology and support of the app. Secondly, it analyzes the market background, market status, market positioning and industry development trend of the app. Thirdly, it analyzes the marketing mode and marketing strategy of the app. Finally, we analyze the capital structure, assets and liabilities, profits, expected income and other issues of the company.

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References

Shi Xiao. Research on the application of sports fitness App in College Students under the background of "Internet plus sports" [D]. Shandong Institute of physical education, 2019.

Xu Wei, Yuan Lanjun, Guo Ye. Reflection on sports globalization and sustainable development of competitive sports in China [J]. Contemporary sports science and technology, 2021,11 (17): 229-233.

Li Juan, Yang Wenge, Wang Shizhao. The influence of media on sports globalization [J]. News research guide, 2019,10 (07): 7-8 + 10.

Jiang Jiying. International exchange and dissemination of national traditional sports under the environment of globalization [J]. Sports boutique, 2019, 38 (12): 78-79.

Cheng Kang, Cao Weihua. Comparative analysis of sports fitness apps under the background of "national fitness" strategy [J]. Anhui Sports Science and Technology Co., Ltd, 2019,40(04):25-29.

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Published

18-04-2022

Issue

Section

Articles

How to Cite

Pei, Y., Li, D., Luo, J., Kong, N., & Li, D. (2022). Operation Management and Financial Analysis of a Sports Globalization App called Zhijing. Academic Journal of Science and Technology, 1(2), 39-48. https://doi.org/10.54097/ajst.v1i2.307