YANG, Jiaxi. A Study on How Live-Streamed E-commerce Facilitates Strategic Transformation for Companies in Crisis: A Comparative Analysis of Luckin Coffee and Oriental Selection. Frontiers in Business, Economics and Management, [S. l.], v. 24, n. 2, p. 57–59, 2026. DOI: 10.54097/envgeq70. Disponível em: https://drpress.org/ojs/index.php/fbem/article/view/35564. Acesso em: 23 aug. 2026.