SHI, Yihao. The Impact of Co-branding under New Media Marketing on Consumer Purchase Intentions. Frontiers in Business, Economics and Management, [S. l.], v. 15, n. 2, p. 236–239, 2024. DOI: 10.54097/yfm7kw83. Disponível em: https://drpress.org/ojs/index.php/fbem/article/view/22286. Acesso em: 18 apr. 2026.