Research on the Problems and Optimal Countermeasures in IKEA's Sustainability-based Management

Abstract

IKEA is a multinational home furnishing retailer from Sweden. IKEA's brands are found all over the world. However, with introduction of a sustainability strategy developed by the United Nations, IKEA began to integrate its business with a sustainability strategy. However, there are some problems in implementing the sustainability plan: using illegal trees, furniture containing ultra-high levels of formaldehyde emissions, and racist advertising. Selecting the problems in IKEA's sustainability and how to optimize countermeasures can help individuals and companies better understand sustainability while continuously learning from it so that more companies and individuals can comply with sustainability. This paper analyzes IKEA's contribution to sustainability based on case studies and some literature. This analysis will help individuals better understand what this paper is about and align it with sustainability goals. Only by conforming to the sustainable development of society can we better help companies not to be eliminated in sustainable development. In order to help companies better achieve sustainable development, it is important first to make them understand sustainable development.