Research on the Innovative Path of Digital Dissemination of Intangible Cultural Heritage in Liaoning under the Background of Culture and Technology

Abstract

With the promulgation of important documents such as the "14th Five-Year Plan for Intangible Cultural Heritage Protection" and the "Opinions on Promoting the Implementation of the National Cultural Digitalization Strategy", the digital construction of China's intangible cultural heritage has been elevated to the height of national strategy. However, as intangible cultural heritage inheritance shifts from the fields to the Internet, a certain running-in stage is needed in terms of the adaptation of content and technology. There is still a large space for exploration in the high-quality development of digital dissemination of intangible cultural heritage. Liaoning intangible cultural heritage carries the cultural features of Liaoning and Shenyang and is an important part of China's intangible cultural heritage. Through network content analysis, this study found that the digital dissemination system of Liaoning intangible cultural heritage is facing development dilemmas in aspects such as "lack of authenticity", "inefficient media text and images", "lack of media", and "value differences". To promote the innovative dissemination and creative development of intangible cultural heritage, "government leadership and public participation" are needed. The development path summarized in this study based on the dissemination of Liaoning intangible cultural heritage may provide a reference for other regions to adapt to local conditions and optimize the digital dissemination of intangible cultural heritage.