Research on E-commerce Development Strategies for Assisting Agriculture in the Context of Rural Revitalization

Abstract

With the rapid development of Internet technology, e-commerce platforms are more and more widely used. Based on the background of rural revitalization, e-commerce to help agriculture development in the form of diversification, intelligent agriculture, e-commerce trading platforms, etc. for the trading and circulation of agricultural products to provide a new direction. Based on this, this paper launches a study on the development strategy of e-commerce to help agriculture, through the study of e-commerce in rural areas marketing status quo, marketing problems and specific development strategies, in order to promote the development of e-commerce in rural areas under the background of rural revitalization.