Tell Anhui stories well with short videos and enhance the soft power of Anhui culture

Authors

  • Jiaqi Hu
  • Ting Wang

DOI:

https://doi.org/10.54097/ajmss.v2i1.5946

Keywords:

Tell Anhui story, Culture soft power, Culture confidence, Short video

Abstract

With the popularity of mobile terminals and the arrival of a new round of audiovisual revolution, short video as a new content transmission carrier, in recent years has shown a rapid development trend, mobile short video culture has become a new form of popular culture gradually rising, playing an indispensable role in telling Anhui stories. The author tells the story of Anhui and spreads the Voice of Anhui from three aspects: who tells the story, how to tell the story and what the story tells.

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References

Qiang Guo: Speak Good Chinese Story - Anhui International Channel of Exploration and Practice, The news of the world, (2017) No.4,p.16-18.

Xinye Li, Wenhui Yang: Analysis of Short Video Communication Strategies to Tell Chinese Stories Well in The New Era -- A Case Study of Ziqi Li's Short Video,Cultural Industry,(2022)No.35,p.59-62.

Zongchang Li:Integrating Foreign Spread Media Era How To Tell A Good Story in Jiangsu,Journal of Media Observations,(2020)No.03,p.90-95.

Jing Zhang:Analysis of Henan Red Culture and Research on Network Communication Strategy ,Media Forum,Vol. 05(2022)No.16,p. 26-28+60.

Kong Jing:How to Tell Local Stories Well in the Era of Media Convergence -- A Case Study of Jiangsu Province , External Communication,(2021)No.2,p.42-43.

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Published

14-03-2023

Issue

Section

Articles

How to Cite

Hu, J., & Wang, T. (2023). Tell Anhui stories well with short videos and enhance the soft power of Anhui culture. Academic Journal of Management and Social Sciences, 2(1), 41-43. https://doi.org/10.54097/ajmss.v2i1.5946