On The Transformation of Visual Communication Design under the Influence of New Media

Qianwen Du; Xinyue Ma

doi:10.54097/2j62c574

Authors

Qianwen Du
Xinyue Ma

DOI:

https://doi.org/10.54097/2j62c574

Keywords:

New Media; Visual Communication Design; Diversified; Designer.

Abstract

This paper discusses the current situation, problems and future development directions of visual communication design under the influence of new media. From the current situation of visual communication design, the diversity of visual communication design at the moment is introduced, and the specific analysis of its diversified performance exists in all aspects. In today's rapid development of new media, designers are also faced with many problems, such as not being overly dependent on information technology, lacking innovation awareness, and blindly catering to vulgar aesthetic needs. The focus is on how to solve the difficulties faced and guide the smooth development and transformation of visual communication design into the future.

Downloads

Download data is not yet available.

References

[1] The application of multimedia technology in visual communication design; WANG Han; Harbin Normal University; 2022; Journal.

[2] Reflections on the trend of visual communication design in the new media era; Zheng Dan ; Xijing College; 2022; Journals.

[3] Discussion on the application of dynamic visual communication design in digital media; GUO Tingting; Guangdong Vocational College of Foreign Languages and Arts; 2020;Journal.

[4] Research on visual communication design in digital media; SONG Yuyuan; Shandong Institute of Arts and Crafts; 2020;Journal.

[5] Research on the innovative application of visual communication design in advertising promotion; Song Mengna; School of International Education, Zhengzhou University of Light Industry; 2019;Journal.

[6] Research on visual communication design of WeChat public platform; Han Li; Jiangsu Normal University; 2019.

[7] Research on narrative strategies of visual communication design; Ma Quanfu; Nanjing University of the Arts; 2018.

[8] the expression and transmission of color in visual communication design; XU Liping; Carey College College College School of Art and Design; 2018.

[9] An Analysis of Creative Thinking in Visual Communication Design; GUO Jiahao; Haihua College, Liaoning Normal University; 2018.

[10] Research on Visual Communication Design of Network Media: A Review of Visual Communication and Media Application; Jia Jie; College of Arts, Northeast Agricultural University; 2017.

[11] Exploration of the Characteristic Cultivation of Visual Communication Design Professionals in Media Colleges; ZHANG Xu; School of Design, Wuhan University of Media and Communication; 2017.

[12] Visual communication design for digital media in interactive mode; LI Yuping; School of Art, Yen Ching Restaurant Institute of Technology; 2017.

[13] Research on the reform strategy of visual communication design curriculum; LIU Xueqin; College of Engineering and Technology, Hubei University of Technology; 2017.

[14] Formal Language Analysis in Visual Communication Design; LIU Bifeng; School of Arts, Soochow University; 2016.

[15] Innovation and development of visual communication design in the era of new media; LI Qi; Henan University; 2016.

[16] Characteristics and development of visual communication design in the era of digital media; alpine ice; School of Fine Arts, Baoji University of Arts and Sciences; 2016.

[17] Visual Communication Design in Mass Media in the New Era; WANG Juanjuan; School of Media Arts, Hubei Vocational College of Science and Technology; 2013;Journal.

[18] Research on the Transformation of Visual Communication Design in the Digital Environment; LIU Liming; Central; 2010.

[19] Modern media and visual communication design; ZHANG Weixiao; Department of Animation, Shijiazhuang Oriental Art Vocational and Technical College, Hebei Province; 2008; Journal.

[20] The influence of network media on visual communication design education in China; Meng Licong; Henan Radio and Television University; 2006; Journal.

[21] Discussion on the application and expansion of visual communication design in the development of cultural industries; LIU Shanshan; Academy of Fine Arts, Hainan Normal University; 2015;Journal.

[22] New developments in visual communication design in spatial design; CHEN Jie; Tianjin University of Science and Technology; 2015.

[23] The transformation of visual communication design in the context of cultural industries; Dong Zhengfei; Shenyang Jianzhu University; 2014.

[24] The application and development of calligraphy, painting and printing elements in visual communication design; TAN Shu; Yanshan University; 2014.

[25] Research on the reform of visual communication design curriculum; HAN Rui; Shandong Media Vocational College; 2013;Journal.

[26] It's about the visual, it's about the history: a review of the History of Visual Communication Design; JIANG Ming1, WANG Qiang2; Research Center for Product Creativity and Design Culture, Jiangnan University2. School of Design, Jiangnan University; 2013;Journal.

[27] Research on Visual Communication Design of Online Advertising; Duan Jian; Hunan University of Technology; 2013;M.S.

[28] Research on the development form of all-media visual communication design; QIAO Ying; Shandong Normal University; 2012.

[29] Research on Visual Communication Design under the Influence of Digital Media; ZHANG Jin; Yanshan University; 2011.

[30] Research on visual communication design under 3G technology; Han Chao; Shandong Institute of Light Industry; 2011.

[31] On Visual Communication Design under the Influence of the Internet; ZHOU Haiqing; Department of Fine Arts and Animation, Changsha Normal College; 2019;Journal.

[32] Reflections on the concept of humanization in visual communication design; LIU Bing; Northeast Forestry University; 2009.

[33] Research on the application of communication in visual communication design; SUN Xiaofu; Tianjin Polytechnic University; 2007.

[34] Cultural Communication Research on Visual Communication Design; Xiong Qinqin; Southeast University; 2006.

[35] From the Internet to Visual Communication; Qu Guoxian, Cai Lijuan; Department of Industrial Design, Guilin Institute of Electronic Industry!310012 Department of Industrial Design, Guilin Institute of Electronic Industry!310012;2000; periodical.

[36] Research on traditional tea culture symbols in visual communication design; ZHANG Ke; Sichuan Vocational College of Arts; 2017; periodical.

[37] Brand Design and Visual Communication Design for Contemporary Life; LIU Sihui; Liaoning University of International Business and Economics; 2017; periodical.

[38] A brief discussion on mobile art from the perspective of visual communication design: a study on the formal sense of visual communication in mobile art; Lily; School of Arts, Northeastern University; 2013;Journal.

[39] Trends in Visual Communication Design; ZHANG Ziyan; Hainan Tropical Ocean University; 2016.

[40] Research on Multimedia Artistic Expression in Visual Communication Design; GUO Wei; Jiangxi Normal University; 2016.

[41] A brief discussion on visual communication design; CHEN Lina; Shijiazhuang Oriental Vocational College of Fine Arts; 2009.

[42] The application of emotional concepts in visual communication design; Gu Junkan; Suzhou Vocational and Technical College of Arts and Crafts; 2022;Journal.

[43] The application of visual metaphor in visual communication design from a different perspective; FANG Yuan; China Academy of Art; 2022;Journal.

[44] The application of traditional cultural elements in visual communication design in the new business era; WANG Yinghua; Xi'an Mingde Institute of Technology; 2022;Journal.

[45] The significance of visual communication design in design education and social development; LI Shasha; Loudi Open University; 2022;Journal.

[46] Research on the application of visual communication design in news reporting in the new media era; ZHANG Chuan; upstream news; 2022;Journal.

[47] Research on the influence of regional culture on visual communication design; LIU Ying; Changchun Institute of Electronic Science and Technology; 2022;Journal.

[48] Research on the development of digital media technology and visual communication design; JIANG Ping; Beijing Institute of Fashion Technology; 2022;Journal.