DING, Quanwen. The Road to Success of Disney’s Marketing Strategy: A Perspective Based on STP Analysis and Consumer Psychology. Frontiers in Business, Economics and Management, [S. l.], v. 19, n. 2, p. 4–6, 2025. DOI: 10.54097/9460gd90. Disponível em: https://drpress.org/ojs/index.php/fbem/article/view/30742. Acesso em: 26 may. 2026.