Application of Gestalt Psychology Principle in Decorative Film

Authors

  • Wenhua Wu

DOI:

https://doi.org/10.54097/hiaad.v3i3.11287

Keywords:

Decorative Film, Design, Gestalt Psychology, Patterns

Abstract

This paper takes the principle of Gestalt psychology and decorative film as the research object, through analyzing the practical needs of decorative film pattern design, and discusses the principle of Gestalt psychology, similar principle, similar principle, closed principle, continuous principle, subject and background relationship, symmetry principle, etc., analyzes the application design of Gestalt psychology principle in decorative film pattern. Therefore, to get the physiological and psychological characteristics of visual perception is the only way to design patterns that conform to the law of human cognition.

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References

Karl Kaufka. Principles of Gestalt psychology [M]. Hangzhou: Zhejiang Education Press,2010.

LIU Sha. Design Psychology (Upgraded edition) [M]. Shanghai: Shanghai People's Fine Arts Publishing House, 2016: 15.

He Canqun, Greizhong. Application of Gestalt principle in graphic creative design [J]. Packaging Engineering, 2006 (1): 148-150.

WANG Haiming. Graphic Design and Gestalt Theory in the Information Age [J]. Journal of Ningbo University: Humanities Edition, 2003(2):87-89.

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Published

20-07-2023

Issue

Section

Articles

How to Cite

Wu, W. (2023). Application of Gestalt Psychology Principle in Decorative Film. Highlights in Art and Design, 3(3), 83-85. https://doi.org/10.54097/hiaad.v3i3.11287