Based on the Packaging Design of Agricultural Products under Rural Revitalisation

Abstract

General Secretary Xi Jinping put forward "comprehensively promote rural revitalisation" in the report of the twentieth Party Congress, stressing the "construction of livable, workable and beautiful countryside". Actively respond to the policy of revitalising the countryside of the Twentieth National Congress, in view of the fact that China is a large agricultural country, the slow development of the rural economy, but there are a large variety of agricultural and sideline products. In response to the current difficulties in agricultural sales, the lack of agricultural brands and local characteristics. Enhance the image and quality of agricultural products, through packaging can make people faster to understand the local characteristics of the product and culture, so this paper is mainly through the exploration of agricultural products packaging design, the integration of urban and rural resources, to drive the local economic development. This is also in line with the General Secretary's emphasis: to implement the spirit of the 20th Party Congress, adhere to the priority development of agriculture and rural areas, consolidate and expand the results of poverty alleviation, comprehensively promote rural revitalisation, and unremittingly strive to achieve modernisation of agriculture and rural areas.