AIGC Technology-Driven Venue Display: A Study on the Transformation from Traditional to Digitalization

Abstract

With the rapid development of science and technology, artificial intelligence generated content (AIGC) technology has been widely used in various fields, especially in venue display and event planning. The introduction of AIGC technology has brought profound changes to traditional display methods. This paper discusses how AIGC promotes the digital transformation of venue display, and analyzes its influence on audience experience, content creation and display effect. Traditional display relies on static materials and live explanations, but modern audiences need more interaction and immersion. AIGC technology makes content generation more flexible and efficient, and can generate personalized content in real time according to audience feedback, thus improving the sense of participation and information transmission efficiency. This paper analyzes the application of AIGC in practical exhibition, such as VR, AR and interactive projection technology, and discusses how to enhance the visual effect and interactive experience. The research also pays attention to the advantages of AIGC in content creation, such as reducing cost, shortening cycle and improving efficiency. Summarize the challenges and opportunities of AIGC-driven exhibition transformation, and put forward the future research direction. Through the in-depth analysis of the combination of AIGC technology and venue display, this paper hopes to provide valuable reference for researchers and practitioners in related fields and promote the innovation and development of venue display.