Study on the Practical Path of “Industry-Village Integration” in the Comprehensive Revitalization of Rural Areas Empowered by Outdoor Sports

Authors

  • Jiajun Zhou
  • Junyan Chen
  • Yingmei Li
  • Gan Wu
  • Zhengqi Zhong
  • Meiyan Cai
  • Dongjin He

DOI:

https://doi.org/10.54097/qtpwq323

Keywords:

Outdoor sports; rural revitalization; industry-village integration; community participation; cultural heritage; strategy suggestions.

Abstract

This paper discusses how outdoor sports can contribute to the comprehensive revitalization of the countryside through the practical path of “integration of industry and village”. The study first analyzes the various modes of integration between outdoor sports and rural industries, including sports tourism, sports agriculture, sports culture, etc., and emphasizes the value of rural cultural heritage in this process. Through case studies, the article demonstrates how outdoor sports can be a vehicle for rural cultural heritage, and how the combination of intangible cultural heritage can enhance the vitality of rural culture. The study also explores the driving mechanism of community participation, and takes the “Two Mountains Cup” National Mountain Outdoor Sports Multi-Games in Anji County as an example to analyze the successful cases of community participation and its role in promoting rural revitalization. The article concludes with a series of strategic recommendations, including policy support, market mechanism and community participation, to promote the deep integration of outdoor sports and rural revitalization. The study concludes that outdoor sports can not only promote rural economic development, but also rural social harmony and cultural heritage. Despite certain limitations, the study provides new perspectives and directions for future research on outdoor sports and rural revitalization.

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Published

27-02-2025

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Articles