The Analysis of The Consumption Transformation and Degradation in China
DOI:
https://doi.org/10.54097/hye3z931Keywords:
Consumption transformation; consumption degradation; consuming habits.Abstract
Due to the negative influence of the COVID-19 pandemic on Chinese people’s daily lives, it is important to understand the changes in China’s economy and consumption behaviour. The purpose of this article is to reveal the actual situation that is facing by China now, as well as the similar situation that the whole world is facing, which is called the consumption degradation. Thus, the findings of this article will offer some actual help to improve the situation in consumption. The article analyses relevant literature about China’s economy, such as the economic condition that being influenced by the pandemic. Further, this paper analyses people’s living habits that are changed by the pandemic, such as the phenomenon that people start to buying goods online and a tendency of purchasing cheaper products. The article suggests that to improve the consumption level of the whole economy, the producers could set some rules such as minimum purchasing requirement along with effective advertisement to allow further promotion in the aggregate consumption.
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