From Blockbusters to Business Models: A Comprehensive Analysis of Disney's Multifaceted Impact on Financial Markets

Xinyan Fu

doi:10.54097/0jjeca12

Authors

Xinyan Fu

DOI:

https://doi.org/10.54097/0jjeca12

Keywords:

Disney, Option pricing, Entertainment.

Abstract

This research offers an in-depth exploration into the intersections of entertainment and finance, focusing on Disney's expansive business ecosystem and its influence on option pricing dynamics. The empirical findings pinpoint significant correlations: Disney Plus’s subscriber trends and Average Revenue Per User (ARPU) exhibit a notable relationship with option prices, suggesting a complex interplay between digital revenue streams and financial derivatives. Additionally, revenue surges and operational shifts in Disney's theme parks have discernible impacts on option pricing. Furthermore, case studies on major film releases, including Thor: Love and Thunder and Avatar: The Way of Water, illuminate the profound influence of pop culture events on financial market fluctuations. The rapid responsiveness of option prices to film-related factors, such as reviews and box office performance, emphasizes the intertwined nature of entertainment products and investor sentiment. This research unravels the multifaceted connections between entertainment sectors and global financial markets, providing a robust foundation for future investigations into the evolving entertainment industry and its economic reverberations.

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