An overview of rural e-commerce policy research in the context of rural revitalization
DOI:
https://doi.org/10.54097/a6j2d517Keywords:
rural revitalization, rural e-commerce policy, policy dilemma, development strategy.Abstract
The expansion of rural industry is aided by rural e-commerce, which is a key element of China's rural revitalization. More and more policies, such as the implementation of the “Digital Business for Agriculture” project, have laid a solid foundation for the development of rural e-commerce, which is particularly emphasized in this paper in a systematic review of the historical process of rural e-commerce policies from initial exploration to high-quality development. Through a study of the literature, this article examines the current situation in terms of the coupling effect of policies, talent nurturing, urban-rural development impacts, and economic advantages. However, there are issues with the creation, landing, and oversight of rural e-commerce rules. By addressing these issues, suggesting related development strategies, and projecting the development trend that rural e-commerce policies will present in the future, this paper seeks to offer theoretical references and practical guidance for the formulation and implementation of rural e-commerce policies.
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