Survey on Employment Trends and Responses of Guangdong University Students in the Era of Artificial Intelligence

Wanrou Hong; Huixin Chen; Chan Xiao; Jiaqi  Zhou; Zhuojun Zhou

doi:10.54097/jqwb5m49

Authors

Wanrou Hong
Huixin Chen
Chan Xiao
Jiaqi Zhou
Zhuojun Zhou

DOI:

https://doi.org/10.54097/jqwb5m49

Keywords:

Artificial Intelligence, College Students in Guangdong Province, Theory of Planned Behavior, Employment Trend, Coping Measures

Abstract

With the in-depth development and wide application of artificial intelligence, college students' employment is facing the status quo of both opportunities and challenges. The article uses the theory of planned behavior and the theory of innovation and economic cycle to explore the employment trend of college students in Guangdong Province and provide countermeasures for college students' employment in the era of artificial intelligence. The results of the study show that: the development of artificial intelligence increases the employment pressure of college students; college students pursue positions with high stability; and the power of instrumental beliefs, normative beliefs, and control beliefs plays a positive role in the employment intention of college students.

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