Research on the Innovation Path of Cultural and Creative Products Based on Digital Technology
DOI:
https://doi.org/10.54097/1s18f076Keywords:
Digital technology; red venues; cultural and creative products; innovation path.Abstract
This study aims to explore the application of digital technology in the design of cultural and creative products in Jingdezhen red venues, analyze the design status of cultural and creative products in Jingdezhen red venues, reveal the types and characteristics of existing products, and identify the existing problems and challenges. For Jingdezhen red venues and product market positioning and marketing strategy to provide theoretical support and practical guidance, in order to the red culture resources inheritance and innovation provide new ideas and methods, at the same time for Jingdezhen and even the national product market inject new vitality, to promote the dual goal of cultural inheritance and economic benefits.
Downloads
References
[1] Song Xiaole. Discussion on the Digital Construction and Practice Path of the Palace Museum under the background of "Internet +" (J). Sound screen world. 2021(04).
[2] Wang Hui. Research on the digital development and innovation path of red Cultural and creative products in the Revolutionary Memorial Hall (J). culture industry. 2022(05).
[3] Interaction, Immersion and Internalization _ Survey on the Current Situation of Digital Development and Utilization of Cultural Resources in Shanghai Red Venue (J). Zhao Lina. The Jingchu Academic Journal. 2021(12).
[4] Niu Zhengkai. Research on digital development Strategy of Red Cultural and creative products in western Sichuan (J). culture industry. 2022(06).
[5] Gao Wenyu. Digital Design and Promotion of cultural and creative products of northeast Anti-Japanese War (J). art education. 2019(06).
[6] Hu Weiping, Thoughts on the Digital construction of Jiangxi Provincial Financial Media Museum (J). Construction of the old base areas. 2020(24).
Downloads
Published
Issue
Section
License
Copyright (c) 2025 Academic Journal of Science and Technology

This work is licensed under a Creative Commons Attribution 4.0 International License.