Analysis on the Export Situation of Suzhou Textile Industry

Abstract

China has been famous for its textile industry since ancient times. Compared with other cities, the development of Suzhou's textile industry is far ahead. The development of Suzhou's textile industry started earlier and developed mature. After the reform and opening up, Suzhou is the first batch of textile export areas. Textile industry is the pillar industry of Suzhou, accounting for a large proportion in Suzhou's export trade. Taking Suzhou Textile as the research object, this paper first analyzes the export situation of Suzhou Textile products from three aspects: export overview, export regional distribution and main export product types. On the basis of analyzing the present situation, Suzhou textile has strong core competitiveness and insufficient production capacity. Green trade barriers increase; Independent innovation ability is not high, lack of brand awareness. Analyze the increase of production cost and low added value of products. Considering the problems, it is suggested to enhance the core competitiveness of products and improve production capacity. Reasonably avoid, establish and improve the early warning mechanism of green barrier. Improve brand awareness and independent innovation ability. Countermeasures and suggestions for the government to increase subsidies and improve the added value of products. Facing this situation, Suzhou municipal government, Suzhou Textile Industry and Suzhou textile enterprises need to actively respond and adjust their strategies in order to remain invincible in trade.