Forecasting New Energy Vehicle Sales in China based on GM (1,1) Model
DOI:
https://doi.org/10.54097/z8426s60Keywords:
time series, new energy vehicle, grey prediction, GM (1, 1) model.Abstract
With the intensification of the conflict between economic development and green energy, the prediction of sales figures of new energy vehicles, especially electric vehicles, has become one of the key concerns in society. This study aims to help businesses understand market trends and adjust marketing strategies and planning in a timely manner through sales volume forecasting. The research data in this paper is sourced from the monthly sales volume data of new energy vehicles in China from January to June 2023, obtained from the global automotive industry platform Mark Lines. Taking into account various factors and adopting a time series approach, the GM(1,1) model is utilized to forecast the sales of the research subject. for the future time period in 2023 on a monthly basis. The results indicate that this method can accurately predict the research subjects in this study, the new energy vehicle industry is expected to enter a faster development stage. This provides an important reference for promoting the vigorous development of China in the new energy vehicle industry.
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