Study on the Development Path of Lingbi Shadow Theater in the Age of Self-media

Abstract

As an intangible cultural heritage of Anhui Province, how to better inheritance and development is an important issue that Lingbi shadow theatre is facing now. This project mainly explores how Lingbi shadow theatre can make use of the fast and convenient self-media platform to reach the public in the age of self-media. Through the field investigation method, literature reading method and other research methods, we study the artistic characteristics and cultural connotation of Lingbi Shadow Opera, and analyse the dilemmas and reasons it is facing nowadays. According to the communication methods and advantages of self media, combining with the current development situation of Lingbi shadow theatre and the humanities of Lingbi County, we discuss how to combine Lingbi shadow theatre with self media to give full play to its cultural value, economic value, social value and so on. It is proposed to combine traditional media, new media and self-media, everyone can be a non-heritage communicator, and develop cultural and creative products, in order to expand the audience of Lingbi shadow theatre and achieve the common development of self-media and Lingbi shadow theatre. This study is based on the national policy of protecting intangible cultural heritage, the inheritance and development of Lingbi shadow puppet theatre, not to cater to the public to destroy its own cultural characteristics, and to strengthen the supervision of its output culture while using self media. In conclusion, through the results of this study, new vitality is injected into Lingbi shadow theatre, and it is hoped to provide some references and lessons for the inheritance and development of other intangible cultural heritages in China.