Research on the Improvement Mechanism of Digital Cultural Tourism for Empowering Rural Revitalization under the Background of Epidemic Prevention and Control: A Case Study of Luniao Town in Hangzhou

Authors

  • Bangyan Li
  • Dan Zhou
  • Yuhui Wu
  • Peng Xu
  • Wenjing Zhou

DOI:

https://doi.org/10.54097/fbem.v5i1.1420

Keywords:

Epidemic prevention and control, Rural revitalization, Digital Cultural Tourism.

Abstract

Under the background of epidemic prevention and control, digital cultural tourism has been fully developed and applied. However, while digital cultural tourism has empowered rural revitalization in the context of the epidemic, its pain points have become increasingly prominent. This paper deeply analyzes the development of the digital cultural tourism project of Hangzhou Luniao Town- "Digital Wisdom Luniao", in order to draw the improvement mechanism of current digital cultural tourism to empower rural revitalization.

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References

He Xiaoqian & Liu Yu. (2022). The formation background, driving mechanism and development path of digital cultural tourism. Market Forum(02), 28-33+38.

ZHANG Li,YUAN Xueyi & YIN Chuanhao. (2021). An Exploration on the Construction of Digital Cultural Tourism in the Post-epidemic Era. Contemporary Tourism (13), 13-14+17.

WU Zheng. (2018).Research on the Development Status and Marketing Strategy of Characteristic Homestays in Hangzhou: A Case Study of Luniao Town, Yuhang District. Zhifu Era (01), 212.

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Published

26-08-2022

Issue

Section

Articles

How to Cite

Li, B., Zhou, D., Wu, Y., Xu, P., & Zhou, W. (2022). Research on the Improvement Mechanism of Digital Cultural Tourism for Empowering Rural Revitalization under the Background of Epidemic Prevention and Control: A Case Study of Luniao Town in Hangzhou. Frontiers in Business, Economics and Management, 5(1), 5-9. https://doi.org/10.54097/fbem.v5i1.1420