Research on Apple's Competitive Advantage
DOI:
https://doi.org/10.54097/9enesd13Keywords:
Apple, Competitive, AdvantageAbstract
Apple Inc. is one of the world's leading technology companies. Its success depends not only on its innovative products and excellent design, but also on its deep competitive advantages. Competitive advantage refers to the competitive advantages that a company has established in the market, making it difficult for other companies to enter or compete. This paper will explore Apple's competitive advantages, including its brand loyalty, ecosystem, innovation capabilities, and supply chain management.
Downloads
References
[1] Margaret G. Hermann, Bruce W. Dayton.Transboundary Crises through the Eyes of Policy makers: Sense Making and Crisis Management [J]. Journal of Contingencies and Crisis Manage-ment.Volume 17 Number 4 December 2009.
[2] Amanda M. Olejarski, James L. Garnett, Coping with Katrina: Assessing Crisis Management Behaviours in the Big One [J]. Journal of Contingencies and Crisis Management.Volume 18 Number 1 March 2010.
[3] Jan Maarten Schraagen, Mirjam Huis in ‘t Veld, Lisette de Koning. Information Sharing During Crisis Management in Hi-erarchical vs. Network Teams [J]. Journal of Contingencies and Crisis Management.Volume 18 Number 2 June 2010.
[4] Chris Ansell, Arjen Boin, Ann Keller. Managing Transboundary Crises:Identifying the Building Blocks of an Effective Response System [J]. Journal of Contingencies and Crisis Management. Volume 18 Number 4 December 2010.
Downloads
Published
Issue
Section
License
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.
How to Cite
