Research on the Integrated Development of Digital economy and Rural Society under the background of Common Prosperity

Abstract

In order to respond to the new situation and challenges of global digitalization economy, promote the development of digital economy and practice the great ideal of common prosperity of socialism, the Party's twenty major reports require taking digital economy as the engine to drive rural economic development, realize the transformation from traditional agricultural economy to digital rural economy, and comprehensively deepen rural revitalization in the new era. With the information network as the carrier and commercial trade as the core, the digital economy integrates social natural resources as a whole and promotes the innovative reform of the social economy. Integrating digital economy with rural social development, guiding rural areas to speed up the construction of digital infrastructure, promoting the establishment and improvement of modern "digital countryside", stimulating the development and transformation of rural economy, and exploring new roads for rural revitalization. This paper analyzes and studies the economic and humanistic aspects of the integration of digital economy and rural society. First, digital economy promotes the development of rural economy, reduces the economic gap between urban and rural areas, and promotes the development of social common prosperity. Second, the development of digital culture industry inherits excellent rural traditional culture and opens up a new mode of traditional culture development