Impact of the COVID-19 Epidemic on Micro and Small Enterprises and Business Strategies in the Post-Epidemic Era

Taking Beijing Micro and Small Enterprises as an Example

Authors

  • Pengxiang Liu

DOI:

https://doi.org/10.54097/fbem.v9i1.8406

Keywords:

Small and micro enterprises, COVID-19 epidemic, Business strategy, Transformation and upgrading.

Abstract

The 3-year COVID-19 epidemic has a huge impact on the survival and development of micro and small enterprises. Taking micro and small enterprises in Beijing as an example, the paper analyzes the impact of COVID-19 epidemic on micro and small enterprises, as well as the survival of micro and small enterprises in response to COVID-19 and the changes of practitioners' working style, and focuses on the change of business philosophy, change of business objectives, and analyzed the business strategies and innovations of micro and small enterprises in the post-epidemic era, focusing on five aspects: change in business philosophy, change in business objectives, change in business strategies, innovation in business methods, and innovation in business transformation.

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References

The State Council issued 10 new epidemic prevention policies. 2022-12-07 http://www.gov.cn/xinwen/gwylflkjz217/wzsl.htm

Study on the Current Business Situation of Small and Medium-sized Enterprises in China 2021. 2021-12-20 http://gxj.zhumadian.gov.cn/web/front/news/detail.php?newsid=33972

Wei J. China's economy in the post-epidemic era. 2020-06

Zhang Guoliang. Small and Microenterprise Business and Management. Tsinghua University Press, 2020-09

Compilation of policies to support the development of small and medium-sized enterprises in response to the epidemic in the central government, Beijing and various districts (14th issue). 2020-05-11 https://ww w. 163.com/dy/article/FCBKLU6G0521JOMD.html

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Published

15-05-2023

How to Cite

Liu, P. (2023). Impact of the COVID-19 Epidemic on Micro and Small Enterprises and Business Strategies in the Post-Epidemic Era: Taking Beijing Micro and Small Enterprises as an Example. Frontiers in Business, Economics and Management, 9(1), 120–123. https://doi.org/10.54097/fbem.v9i1.8406

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Section

Articles