How to Enhance China’s International Discourse Power

Abstract

At a time when the world is facing a major change that has not been seen in a century, the competition among countries, especially among great powers, is not only a competition for such hard power as science and technology, the economy and the military, but also a competition for such soft power as national culture and international discourse power. In addition, China has entered a new journey- a new era. In the face of enormous changes in the domestic and international environments, it is crucial to build and enhance China’s international discourse power in order to successfully realize the great rejuvenation of the Chinese nation. This paper will introduce discourse power and language policy, enumerate the opportunities and challenges that our country facing on the way to the enhancement of the international discourse power and put forward some suggestions accordingly and explore its enlightenment for Chinese translation. It is hoped that in the future, China can accelerate the construction of China’s discourse and China’s narrative system to tell Chinese stories well, disseminate Chinese voices well, and present a credible, lovable and honorable image of China and the great achievements of China’s development to the people of the world.