Analysis of the development of China's fresh agricultural products e-commerce platform based on Marx's production and circulation theory

Abstract

The key problem of agricultural production is to realize the value of agricultural products. At present, the actual circulation of agricultural products in China is restricted by various problems. In response to the question of how to better smooth the circulation system of agricultural products in the context of the normalized management of the epidemic and the digital economy, Chinese academics are currently more inclined to use economic principles to study and answer it. This paper uses an indirect research method, combined with the theory of production and circulation in Marxist political economy, to try to analyze the development direction of China's agricultural products circulation system under digital inclusion. The critical factor for advancing the transformation and upgrading of China's agricultural goods circulation system is in the reduction of circulation time and costs, hence enhancing the efficiency of agricultural product circulation.  Hence, it is imperative to proactively cultivate novel rural e-commerce models alongside enhancing the conventional agricultural product circulation system. This entails encouraging diverse stakeholders to actively engage in the establishment of a contemporary agricultural product circulation system under government guidance, while also enhancing the organization and digitization of agricultural product distribution.