The Impact of the New Online Trading Platform Temu’s Influence on Current Market.

Abstract

On 1 Sept 1st, 2022, the American version of Chinese “PinDuoDuo” called “Temu” has been published. Since its launch, Temu has made a significant impact on the market by offering consumers a wide range of affordable products from around the globe. Its entry into e-commerce has intensified competition, prompting other retailers to re-evaluate their pricing, supply chain and customer service strategies to stay competitive. Ironwood's influence extends beyond pricing; It is reshaping consumer expectations for product variety and delivery times, thereby setting new standards for the online shopping experience. As such, its existence encourages innovation and a customer-centric approach throughout the e-commerce industry. This paper compares two famous American online trading platforms’ past and forecasted data using Arima model. The study mainly shows the people who want to invest into the stock market of Temu and the people who may want to hold the stocks for the Amazon and Ebay. Also, it profoundly thinking about the efficiency of Chinese model of online trading platform application in America. This research underscores the evolving nature of the e-commerce industry, marked by the entry of disruptive newcomers like Temu that challenge established business models. However, it also reflects the adaptive capacity of entrenched market leaders to navigate through such disruptions and maintain their competitive edge over the long term.