Tesla Market Strategy Analysis in the Future

Authors

  • Yiwei Liu

DOI:

https://doi.org/10.54097/0qz1vs81

Keywords:

Market strategy; Tesla; SWOT analysis; EV trends analysis.

Abstract

The primary focus of this article centers on conducting a comprehensive development strategy analysis of Tesla, encompassing multifaceted dimensions. The article consists of three principal sections: a brief introduction to the Tesla company, an in-depth market analysis of Tesla and its position, and a list of some problems that Tesla's supply chain faces today, and which need to be improved. The article uses leveraging analytical methodologies such as SWOT Analysis, EV trends analysis, Competitor analysis, and PESTEL analysis to detail the Tesla. Additionally, this paper thoroughly examines Tesla's problems and provides the market strategy that can make Tesla more powerful in the EV market in the future. This article will also mention the promotion strategy in China and North America in the short and long term Through this comprehensive exploration, readers are afforded profound insights into Tesla's pivotal role in the rapidly evolving automotive industry landscape, enabling them to discern the trajectory of the company's future endeavors with clarity and foresight.

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Published

01-09-2024

How to Cite

Liu, Y. (2024). Tesla Market Strategy Analysis in the Future. Highlights in Business, Economics and Management, 40, 941-949. https://doi.org/10.54097/0qz1vs81