The Influence of Employment Quality of China’s Floating Population on Consumption

Abstract

With the increasingly prominent problems of over investment and weak domestic demand, the economic development urgently needs to shift to a consumption-driven model. The development of urbanization can promote the consumer demand of residents, thereby boosting domestic demand and reversing the traditional economic development model of relying on investment in the past. The increase in the urban rate is inseparable from the urban migration of the mobile population, and the deep meaning of the migration lies in the urbanization of the mobile populations lifestyle, consumption pattern and consumption structure. However, due to the obstacles of the household registration system, it is difficult to improve the employment quality of the mobile population under the existing employment system, and the stability and security of employment are not perfect, resulting in a low level of consumption. The mobile population has huge consumption potential. Research on how to improve the employment environment of the mobile population and increase its consumption level has important practical significance for promoting our domestic demand.