An Investigation Report on the International Communication Effect of Liuzhou Bridge Culture

Authors

  • Tongxin Lin
  • Liuqin Zhou

DOI:

https://doi.org/10.54097/c496pc83

Keywords:

Liuzhou; Bridge culture; International communication; City image.

Abstract

 This research takes Liuzhou Bridge as the research object, adopts the questionnaire survey method, the field investigation method, the literature retrieval method and the network retrieval method and so on many kinds of research methods, has carried on the research to Liuzhou Bridge Culture's international dissemination effect. The survey results show that there are some problems in the international communication of Liuzhou bridge culture, such as limited communication channels, single communication content, and poor communication effects. This study believes that in view of these problems, we should strengthen the construction of communication channels and expand diversified communication methods; Enrich the communication content and show the unique charm of Liuzhou bridge culture; Improve the effect of communication and strengthen interaction and communication with international audiences. The implementation of these countermeasures will help to improve the international reputation and influence of Liuzhou bridge culture, and promote cultural exchanges and interactions.

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References

Zhang Chunlei. Innovation of Chongqing City Image Communication Strategy in the All-Media Era [J]. Media, 2022 (04): 76-78.

Li Huifang. The Development of Socialist Cultural Industry in the "Three-Dimensional" Coordinate Domain [J]. Middle School Political Teaching Reference, 2018 (36): 33-35.

Wu Ling, Liu Chunyao, Du Jun. Research on the Shaping of Urban Image by Digital Media Public Art [J]. Art Education Research, 2022 (03): 74-75.

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Published

15-05-2024

Issue

Section

Articles

How to Cite

Lin, T., & Zhou, L. (2024). An Investigation Report on the International Communication Effect of Liuzhou Bridge Culture. Frontiers in Business, Economics and Management, 15(1), 316-320. https://doi.org/10.54097/c496pc83