Research on the Green Transformation Path of Private Enterprises under the Perspective of High-Quality Development

Abstract

Using the Analytic Hierarchy Process, this study researches on the green transformation path of private enterprises under the vision of high-quality development. Combined with the green transformation achievements of private enterprise BYD, the driving factors of green transformation for private enterprises are analyzed, and the following conclusions are drawn: (1) In terms of comprehensive evaluation, the weights of driving factors are ranked as follows: enterprise level, customer level, and government level guarantee, and internal factors of enterprise are the key to green transformation. (2) From the perspective of driving factors, the government is more concerned about the green technological innovation capability of private enterprises, while enterprises focus on the intensity of market response, and consumers pay attention to brand influence. (3) According to the ranking of weights, it indicates that consumer satisfaction, market response, technological innovation, capital investment, entrepreneurial ethics, and other major factors play a significant role in the low-carbon coordinated development of urban transportation in the Greater Bay Area. Finally, from the perspective of the target of high-quality development of private enterprises, it is suggested to make efforts in eight aspects including national policies, financial support, and corporate culture to achieve the green transformation of private enterprises.