Research on the Development Strategy of Cross-border E-commerce in China Under the Background of Digital Trade

Xiaoyan Gao

doi:10.54097/56qkpx59

Authors

Xiaoyan Gao

DOI:

https://doi.org/10.54097/56qkpx59

Keywords:

Digital trade; cross-border e-commerce; development strategy.

Abstract

With the rapid development of digital trade, China's cross-border e-commerce is facing unprecedented opportunities and challenges. This paper aims to analyze the development status of China's cross-border e-commerce in the context of digital trade, and draw on international experience to put forward targeted development strategies. The paper first defines the concept of digital trade and cross-border e-commerce, and then analyzes the current situation and existing problems of China's cross-border e-commerce in detail. Then, through the reference of international experience, it proposes the development strategies of the government, enterprises and industry, and prospects the future development trend of China's cross-border e-commerce.

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