Inheritance and Innovation: A Study on the Path of Ancient Village Cultural Tourism Planning and Design

Abstract

In the global wave of cultural heritage protection, the preservation and reuse of ancient settlements has become increasingly prominent, especially in the context of increasing cultural tourism. Taking Nanmen Village as a case study, this paper can explore how to skillfully integrate technological innovation and contemporary aesthetic concepts while maintaining traditional values, in order to achieve a prosperous innovation process. The first strategy is to investigate and understand the historical origin, cultural characteristics and existing problems of Nanmen Village in detail, so as to clarify the difficulties encountered in the process of inheritance and transformation of this ancient community.Then, this paper puts forward the concrete path from two aspects of inheritance and innovation. In the aspect of inheritance, it focuses on the measures to protect traditional architecture, folk customs and intangible cultural heritage, as well as the methods to strengthen community participation and residents' education; In terms of innovation, it introduces the application of Internet technology and digital twin technology, such as online booking and tour, social media promotion, virtual reality experience and intelligent management. In addition, combined with many successful cases at home and abroad, this paper also analyzes the effect of these innovative designs in practical application, and provides specific planning and design schemes and implementation strategies for Nanmen Village. Finally, this study refines the accumulated insights, highlights the decisive role of cultural inheritance and innovation in the evolution of ancient village cultural tourism, and makes future exploration paths. This study not only contributes theoretical and practical guidance to the cultural tourism development of Nanmen Village, but also provides a reference for the conservation and evolution of other ancient settlements.