The Hotel Industry in China: Overview, Observations, and Future Prospects of 5-Star properties within the Chinese hotel industry

Authors

  • Jiaze Ni

DOI:

https://doi.org/10.54097/8n1z8k86

Keywords:

E5-star Hotels, China Hospitality Industry, China Tourism, COVID-19 Impact.

Abstract

This paper examines the evolution of 5-star hotels in China, focusing on the shifting trends in design, services, and customer preferences. The study explores the impact of cultural and generational changes on luxury hotel standards, alongside the effects of the COVID-19 pandemic on hotel operations and recovery. Using industry data, personal observations, and an analysis of market trends, this research critically discusses the challenges faced by 5-star properties in maintaining uniqueness and high-quality service. The purpose of this study is to assess the status quo of luxury hotels and propose strategies for sustaining innovation and excellence in a rapidly changing hospitality landscape.

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References

[1] China’s hotel market: hitting a record high in construction rates as it rebounds from the pandemic, Daxue Consulting, 2022.

[2] Tourism and Hotel Market in China 2022-2026, Technavio, 2022.

[3] China's Hotel Construction Pipeline Hits Record High Project & Room Counts at Q1, Lodging Econometrics, 2022.

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Published

15-10-2024

Issue

Vol. 41 (2024): 3rd International Conference on Portfolios, Global Marketing and Economic Environment (PGMEE 2024)

Section

Articles

License

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.

How to Cite

Ni, J. (2024). The Hotel Industry in China: Overview, Observations, and Future Prospects of 5-Star properties within the Chinese hotel industry. Highlights in Business, Economics and Management, 41, 579-583. https://doi.org/10.54097/8n1z8k86