Illuminating China: Telling Chinese Stories with Immersive Scripts

Authors

  • Yaxin Zheng
  • Xueyi Yang
  • Juntao Kong

DOI:

https://doi.org/10.54097/h255kx41

Keywords:

Immersive Script, Cultural Communication, Youth Innovation

Abstract

The red blood, as the core of the CPC's political nature, highlights the spiritual outlook of the CPC people in the new era. In today's global digital wave, red scripts, as a novel cultural communication medium, greatly enhance participants' immersion and initiative through elements such as role-playing, logical reasoning, and interactive experience. Economic globalization not only promotes the optimization of global resource allocation, but also puts forward higher requirements for the cultural industry. As an important part of a country's soft power, the cultural industry has become increasingly important in international competition. The project team cleverly integrates cultural heritage and educational value in the design of entertainment carriers, creating works rich in "memory points" through explicit and implicit design elements, and deeply conveying the brand essence of "red vitality". The team members are committed to integrating the essence of Chinese culture into script creation through their screenwriting talent, logical reasoning ability, and teamwork spirit. They also invite industry experts to join in and jointly enhance the professionalism and attractiveness of the script. The "Wishful Dawn" team allows audiences to appreciate the unique charm of Chinese culture through immersive script experiences. They not only introduced red scripts into communities and mountainous areas, but also expanded them overseas, using ideological and political teaching aids, original scripts, and cultural and creative products to widely spread the vitality of red. As of now, the team has visited more than 320 traditional cultural bases, covering 18 provinces and cities, and planned multiple local original scripts, becoming a new trend in party building and widely praised by the media, contributing to the construction of a patriotic education system.

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References

[1] Zheng, Y. A., Yang, X. Y., & Kong, J. T. Illuminating China: Telling Chinese Stories with Immersive Scripts. Journal of Cultural Communication, 2024.

[2] Chen, J. H., & Li, M. M. The Development and Application of Red Culture in the New Era. Journal of Ideological and Political Education, 2023.

[3] Wang, L. X., & Zhang, Y. M. The Role of the Script Industry in Promoting Traditional Culture. Journal of Cultural Industry Research, 2022.

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Published

30 May 2025

Issue

Section

Articles

How to Cite

Zheng, Y., Yang, X., & Kong, J. (2025). Illuminating China: Telling Chinese Stories with Immersive Scripts. International Journal of Education and Humanities, 19(3), 199-210. https://doi.org/10.54097/h255kx41