Research on English Learners’ Inheritance and Dissemination Model of Huxiang Culture from the Perspective of New Media

Abstract

As the CPC Central Committee with Xi Jinping at the core highlights the inheritance and development of fine traditional Chinese culture, it gives instructions on the importance of Chinese culture. Represented by the spirit of worrying about the world and daring to be the first, Huxiang culture is an important component of Chinese culture. Thus, the inheritance and dissemination of Huxiang culture are of great significance to the development of Chinese culture, which is not only conducive to the “go global” of Chinese culture, disseminating in the international arena, enhancing the national cultural soft power, but also promoting the sustainable economic development of Hunan region. This research takes English learners as the start point to inherit and disseminate Huxiang culture based on enhancing the cultural identity and self-professional ability. With this premise, new media technology is applied to promote the dissemination of Huxiang culture in the international arena. In the end, English Learners’ Inheritance and Dissemination Model of Huxiang Culture can be concluded as English Learners’ Cultural Identity + Self-Ability Improvement -- Mastering the Connotation of Huxiang culture -- Using New Media Technology to Disseminate Huxiang Culture. It is an effective way to help Huxiang culture go out and disseminate it to the whole world.